OUTSYSTEM Platforms to Ensure Application Security

Web risks keep companies anxious when an extensive set of built-in security features aren’t in place.  There’re a few things that keep businesses ever safe online. The good news is that any application built with OutSystemholds a major assurance to security over its complete life cycle. OutSystem in partnership with Urbansoft Technologies presents additional security that assists with monitoring using a SOC2 compliant low-code cloud platform. This evaluates the companies’ information systems relevant to security, processing, privacy, availability, and integrity. Let’s see how!      

               

  • Application Security:

When your web or mobile applications are built with OutSystems, the entire business benefits from additional security with help from application security net codes.  Urbansoft’s built-in applications use secure code patterns that protect businesses from all common and unforeseen threats. This helps to effectively protect your sensitive data, minimize risks and ensure that all applications are built securely. 

  • Security Upgrade:

In order to ensure high-security standards for generated applications, we provide security assessment automated-tools for every new product release.  The purpose of these tools are to analyze and scan vulnerability during regression testing. All customers’ applications integrate the new security automatically keeping the cost of maintaining applications designed using OutSystems at aminimal.                                     

  • Secure Private Networks:

If your networks are built on OutSytem cloud on-premise or in the private cloud, unauthorized access or usage through an outside network is completely denied. What’s more, we integrate a VPN connection that creates an isolated network and another layer of access control using IP filtering to allow you to view and issue access control to your networks.                                                                                                             

  • Integrity Monitoring:

At Urbansoft, we believe integrity monitoring goes beyond development. With OutSystem Sentry baselines, we build applications that evaluates, analyzes your business environment, and steadily checks files, settings, folders, and processes to detect any unauthorized changes. This helps to protect the brand’s image.

  • Security Auditing:

OutSystems keeps a log of all the tasks IT users perform while making them available for assessment and auditing at all times. This makes follow-ups easy when problems arise and prevents any violation of the assests at hand, ensuring that all actions aretracked easily. This includes usage of applications, infrastructure, deployment plans etc.

  • Additional Auditing:

OutSystem logs tracks and keeps an eye on each and every activity developers, application managers, and system administrators are performing for future audit. This includes activities such as deployment of a new version of an application, addition or deletion of a storage component, deleting an application or component, any access to the system, modifying user configurations, change of content and many more.

Urbansoft in connection with OutSystem ensures that our clients across the globe get the security they need through well-planned implementation, customization, and consulting. We build #1 low-code platforms that visualizes and develop entire applications, easily integrate with other systems, and add personalized custom codes as and when needed. All of our built-in OutSystem web and mobile apps ensure full security over your business life span.

Let’s connect and discuss the advantages of our OutSystem security solutions, a recent addition to our product list from Urbansoft

How can ERP Enhance Productivity & ROI?

In this age, managing business operations with process automation software such as ERP solution has become key for an organization that plans to maintain business flows in a competitive market. With this auto solution, companies gain more visibility, control of processes, increase efficiency, minimize cost and more which help intensify an upsurge in a growing business. Successful business transformation depends on the deployment of the right process automation solution that could help you achieve it, and, accurate information gathering is required. Here’s where an ERP comes to play.

 

 How does ERP Process Automation Work?

Each and every business tasks go through a computerized approach which completes your day-to-day activities. Depending on your business requirements, an ERP can be programmed to certain workflows in the same manner humans are trained. This could include any workflow such as automatic data generation, calculation, file sharing, receipts, data scanning and more. Whilst a process automation ERP as a tool is pricey in the short-term, nevertheless, you save a ton of money in the long run.

What Makes ERP Process Automation a Necessity?

  • Makes Life Easier:

We all like little or no stress in our day to day lives.  With ERP solutions, it’s easier to connect and share information across multiple sites, and locations with zero stress. When you allow ERP to work for you, it not only affects your team positively but also on their productivity as well as ROI. An organization using a age-old system will no doubt slow down its growth, and switching to the more positive alternative is not only the smart move but the right one.

  • Manual Work is Prone to Errors:

Manual handling of certain activities can be mind-numbing.  In general, people could do without filling out the same forms over and over again. This could be even harder for the aged or the less educated. Taking this into consideration, errors are more likely to occur. ERP, on the other hand, is a process automated set up, that makes a corporate more appropriately equipped, minimizing errors, especially when dealing with large organization data.

  • Better Handling of HR functions:

HR modules benefit from ERP in a number of ways. Looking at the HR administration, experiences show that businesses run smoothly and profit more when employees are managed the right way. Example, offering them information and system solutions that need to do their jobs makes it a lot easier to survive in a working environment.  Notice that process automation built into the ERP system can tackle all these tasks in a twinkle of an eye with greater efficiency, ensuring cost-effectiveness which could include various tasks involving talent acquisition, career management, down to performance management.

  • Better Management of Digital Platforms:

ERP that is built around digital management modules have a collection of features to manage all business platforms better and in a friendlier way just as seen in a ERP from Urbansoft. Businesses with process automation enabled ERP systems can gain the supplementary benefits of being able to customize their processes in connection to digital platforms and business goals. For instance, websites, e-commerce, social media platforms are better managed when you have an ERP to keep all your platforms under a single control.

Urbansoft, ERP automated solution is all about efficiency. In fact, it increases efficiency and improves the overall company’s projects from start to finish. Moreover, employees are more empowered and satisfied in their jobs enabling them to focus their attention on higher values and more strategies towards producing better customer experiences. As of today, most of the organizations are still hesitant to choose ERP based platforms on multiple factors. Considering the same, uERP was developed keeping all the black holes in mind, filling in all the GAPS to ensure the TCO is met.

Is Your Business Ready for an Open Source Platform?

When it comes to matters pertaining to a platform for an e-commerce business, perfect judgment is critical to attaining success. Aforementioned has to deal with deciding the best platform that can allow your products and services to reach as many customers as possible. It’s true that e-commerce is very challenging with several open sources and services available, yet there’re diverse ways to meet the target efficiently and successfully. If you’re looking to take your business to an open source platform, don’t miss out on the factors below.

  • Decide your Budget:

Depending on the nature and size of your business, decide on the budget to assign to the e-commerce business platform you decide to opt for. Research had shown that expenses had weighed-down many businesses which resulted in disintegration. When it comes to open sources, more expenses are incurred on developing, maintenance, security, redesign, software updates and many more when compared with a template-based source. In deciding based on budget, double-check if an open-source platform is worth investing in or not.

  • Determine your Open Source Users:

Any kind of open source isn’t a good idea for a business with a straight-forward product or service index and a team with little technical experience. Why? The business may not meet up all the commitments and requirements involved with it. It’s wise to choose an open source service platform that makes it easy for WordPress users to learn, and work flexibly, in personalizing your online store.

  • Work with Developers:

An open source project is quite complex when done alone. There are good possibilities to get 100% success without deviation in the laydown plans with several developers. Bear in mind that the team of developers act as a watchdog on each other towards staying on the right track during the course of development.

  • Use of Technology:

Notably, e-business technology of today has evolved, and the very approach to the way every business operates on a daily basis in helping their customers and keeping track of their purchases and interactions with online retailers have changed. This requires all e-commerce retailers to have full access with certified professional developers for technological updates to properly maintain a responsive website that guarantees a good customer’s experience.

  • Define your Business Strategy:

Content as a strategy enables potential customers to find your products or services across all search engine pages. Other strategies are related to branding, designing, site navigation, etc. You will need assistance from an experienced digital marketer that will take your products and services across social media platforms. 

  • ERP & CRM System:

ERP and CRM software are beneficial in e-commerce business in a number of ways. If you have an integrated web store, an ERP system helps to trim down manual entries to save time and improve the accuracy of catalog data. It keeps track of vital business metrics such as SEO content, images, product and service features. In addition, it facilitates good customer relationship management.

Unlike before, responsive web design isn’t a trend anymore but has become fundamental. Digital content is no longer meant to be viewed on a single device anymore, as users look to moving forward, responsive design acts as a solution for the same. Urbansoft’s web design experts create e-commerce sites that are usable on varied devices and screen sizes irrespective of nature and size. Visit our website to collect more information on the same.

 

How to Build your First Mobile App –Beginner’s Guides

Building a mobile app for the first time comes with lots of challenges. You will no doubt have many questions to clarify from experts to develop a successful app.  With most app ideas, many prosperous corporations made terrible decisions all the time, and got back on to the right trail after learning from their failures. If you have an idea and are looking for practical steps to turn your app idea into reality, then you’re reading the right blog. This will help you develop a well thought-out app that connects potential customers in tons to your business instantaneously. Intrigued? Keep reading!

  • Understand your Market Niche:

Whether for Android app or iPhone app market research, the foremost is to identify your market niche. Then, understand what your competitors have been doing in the market. Analysing different client’s feedback goes a long way in deeply understanding the market, its gap, and its exact demand. From the market information collected, make excellent decisions in relation to design, development, marketing, and the app’s business.

  • Define the Core Functions:

This has to do with the mobile app features in connection with business needs. Building a good app doesn’t always necessitate the all-in-one app. considering your app users, build just to suit your needs. Notice that merging all features in your mobile app may end in confusion in the long-run as a starter. Make the design simple with an easy-to-use means of navigation. In a nutshell, take advantage of the unique features. 

  • Sketch your App:

Sketching your app helps you relish the simplicity of each stage of the activity. If you have an idea of the app you want to build, try a rough prototype sketch using pen and paper prior to contacting the app developer. You could also use a blueprint in the iPad app to sketch an app to make something that looks like the final product. Or use some other tools, and this varies based in preferences. This process will really help in explaining your specifications clearly to the app developer.

  • Design the Database:

The next stage after planning out every possible scenario is to design your database. Start by deciding various aspects of the system that are critical enough to include in the model. Include all that is necessary because a perfectly structuredand designed database provides you with access to up-to-date needed information in the future. If you need to manage customer data, content, organize inventory information, or keep track of your business contacts, ensure you add the same.

  • Test your Design:

To avoid spending a ton of time and money developing your app, test every stage of the design to identify possible mistakes at the earliest and fix them up. How about testing the friendliness of the app? You could look for friends to participate in a usability test. Observe each of them while they use them and also ask their experiences in using the app and fix issues if any.

  • Develop & Test your App:

If your design looks perfect, then it’s time to hand it over to the development team. With the ideas experienced so far, collaborate with both designers and the development team to ensure that they incorporate every facet of the app’s functions and then do the testing.                        

  • Launch your App:

Before launching the final product, launch a beta version of your app to understand the users’ experiences toward the same. If everything is working fine, launch the product to the masses. Ensure you market the app online and offline to pull shoppers globally.

Urbansoft’s strategic action plan for application design & development include collecting requirements, analyzing product vertical, researching competitors, interviewing users, auditing existing analytics, making note of cases, engineering & designing recommendations.

To check out our affordable app packages prices, visit our  website.

 

 

 

7 Outlines to Transform Organic Leads into a Customer

On the whole, the motive of every B2B or marketer isn’t just to generate leads but to make sales. Although the strategy is the fastest means to get people locally and globally to find your business and buy, yet, if you visit many businesses pages today, a lot of resources are invested to generate tons of leads, sadly only a few or none is converted into sales.  Isn’t that a big challenge?  If the situation is the same with your business, the following scenarios can help you to convert your organic leads into customers successfully.

  • A Sense of Urgency:

 In marketing, there’s a number of ways to build a sense of urgency for positive change. When you figure out how it works in regard to prospects and team, converting customers can occur with the tap of your fingers.  A sense of urgency is the act of telling your target customers or team to act promptly, unfalteringly and without delay. A failure to act swiftly,could result in opportunities being lost. Using a loyalty programme, or scarcity strategies like limited stocks remain, prices soon to rise, offers soon to end, and etc could improve your buyer’s buying decision.

  • Qualify Sale Leads:

 Bear in mind that not all leads are saleable. However, stop wasting your resources on leads that won’t bring a return. Preferably, direct your efforts sensibly towards customers that are interested in obtaining your products or services. You don’t have to be a marketer to understand a few key metrics about your sales funnel but understanding how it works is the prime.

  • Recognize the Setback:

 If your employees are proficient in leads conversions, there is a good propensity to convert most of the leads if not all. Aside from the above, how to collaborate with the leads is yet another problem that needs attention. A problem lead analysis tools can help you to reckon is how the lead’s problem is impacting your Social ROI.

  • Add Value to your Business:

Build value before giving a price.  Value-added services are worth paying for, leads to customer satisfaction, with a good brand image.  This value shouldn’t be limited to your products and services but others like training your employees from time to time on new conversion strategies, highlighting pertinent customer testimonials and reviews and ensuring a good look on your website. This helps to create trust and confidence in customers.                       

  • Create Tailored Content:

Develop and organize all your content to reach out to all prospects. To do this, organize your content by type, readers’ interest, topics considering the preference of each of your target lead. A customer that reads and loves your content will always come back for more.

  • Make Purchase Easy:

 Make customers understand what you do and secondly, make it easier for them to do business with you.  Ensure that signing up to complete payment is made as easy as possible. Clicking and navigating your page options shouldn’t be an issue, minimize form filling, simplify product demos, easy contact, cut out the jargons, etc. Note that customers may skip the whole purchase and buy elsewhere if the payment process is strenuous.

  • Track Everything:

 Track all conversion processes from the start to the end so as to confirm a list of problem-solving options and set criteria for evaluating conversion activities. Without a measurement system, you can only guess at your sales conversion rate which isn’t the best. Measurement systems enable you to focus more on lifting your standard performance using better sales techniques as well as the key factors that impact sales more positively.

For nearly a decade now, Urbansoft had been working to benefit as many business owners as possible. We work through conversing, connecting, collaborating and creating holistic strategies that are catered to suit each platform. Using Social+ technology, we identify new audiences and opportunities. We increase engagement opportunities between your business and your audience.  Contact us for more information.

 

How to Write a Professional Bio?

If you consider a biography as insignificant piece of content, you’re wrong. Note that review bios on your website and social media tell your viewers about you, what you do, your worth, and your expectations. As a marketer or a writer, you might want to showcase your success from time to time to pull in more customers to your work. For this reason, a professional bio is one of the most essential marketing magnets that draw people to you, predominantly online. Whether you’re writing a personal bio, one for a business or for a job-related on social media platforms, websites or elsewhere, here are step-by-step guides. 

      

  • Gather Information & Inspiration:

 Constructing a perfect bio, centres on what you are. To ensure you deliver what your readers would crave for, gather information and thoughts before writing.  Understand your audience’s needs, your current position, and goals your audience could achieve through you and lots more.                      

  • Create Online Platforms:

 A professional bio can be posted on your personal website, cooperate website, industry blog byline, personal blog, Facebook business page, LinkedIn page, and Instagram page. The length and tone of your bio depends on the platform you’re using. For instance, Instagram permits not more than bio space of 150 characters.

  • Start with Your Name:

 Your name or business name should be written clearly at the start of your bio for easy identification. Why? Anyone seeing it can easily distinguish who you are, and what you do, even when seen on other platforms. An example is, Urbansoft Technologies LLC a computer company in Bahrain.

  • Share your Offers:

Share what you do or what you want your clients or employers to know you for. If you’re a digital marketer, state your offers with keywords that people commonly search for.  Examples, SEO Consultant, Content Writer, and a lot more you do.                                                  

  • Share your Achievement & Values:

If you possess a lot of professional accomplishments, crop them down to the recent and most valuables ones. If you’re a job seeker, don’t forget to include where you went to school, your awards, what, and where you published your thesis and so on. Remember to state why employers need to hire you or work with you.

  • Add Link to your Bio:

 The purpose of a link is to direct your audience to other platforms to learn more about your product and services. It can be a link directing them to your business sites, or a link directing them to read your blogs; this depends on what you do.

  • Add Humour to your Story:

 You can end your notes with something funny to show your audience that you are social.  Simple funny jokes or quotes are sufficient to cheer up your readers for the day. It’s advisable to add humour related to your work.

At Urbansoft, we work at a mission to provide small to large sized businesses with digital and traditional marketing strategies that help them increase brand visibility, generate quality traffic, digital presence, and leads and in turn bring significant ROI and improved revenues.

 

Choosing a CRM? – What are the Common Mistakes to Avoid?

A CRM isn’t just about technology, but about a business connection among people and processes equipped by technology. When selected and executed with accurate features, it keeps all your stakeholders contented and committed to your business. Although selecting the most suitable CRM solutions can be tricky, but with vast and logical skills in the same, you stand the chances of avoiding errors that may occur. In this article, you will learn the mistakes and solutions to avoid them irrespective of the challenges the software proposes.

  1. Failure to Consider the End Users:

When it comes to making a choice on the right supporting solution, most firms make the biggest mistake of ignoring the needs of end users, hence eliminating the requirement that ought to be put into consideration prior to finalizing the CRM product. To acquire the best solution, you must bear in mind the needs of your internal and external customers.

  1. Failure to Decide Your Business Needs:

Another mistake is the failure to understand their need for implementing a CRM system. For this reason, it becomes complex to compare and design a system properly before selecting a particular CRM for their business. It’s wise to determine the problem the system will solve before you begin looking for a provider or developer. Consider not only present needs but the future needs as well.

  1. Ignoring Mobile CRM:

With an improvement in smartphone usage, most companies are incorporating web-based cloud computing to the mobile-based CRM to enable them to send targeted messages to their clients on their mobile phones.  This is because mobile devices are portable and user-friendly to access at any location of its users. Hence, ensure that your mobile based CRM possesses the ability to achieve your business objective easily, meeting the requirement of your customers.

  1. Using a Wrong Sales Strategy:

If your company goals and strategy for sales are incompatible with the basic functionality of the CRM, it is quite obvious that the team will find it a challenge to use the software. To avoid this, ensure that you adopt a sales strategy that supports the system. It is always wise to integrate a specific sales strategy right from the beginning even before implementation of the system.

  1.  Incompatible Dashboards:

A CRM software possesses a built-in dashboard functionality platform for reporting, exporting, importing, and transferring information to and from the excel easily. To ensure that you select the one that is compatible with the sales system, choose a custom designed software which allows a smooth flow of information among its users.

Customer Relationship Management refers to the methodologies, software and Internet capabilities which are used by companies to achieve successful relationships with current and potential customers. They serve the purpose of organizing, marketing, automating and synchronizing sales, customer service, and technical support. Since there different kinds of CRM software available, selecting the right one is the backbone of making it work for your business. To build CRM solutions compatibility with your business, Contact Urbansoft for more details.

 

Reference: Hubspot & Enterprise Apps Today

 

 

Get in touch with us!

Big or small, we’ve got a solution when you need it. Our advanced service and support tools provide step-by-stepinstructions without being put on hold or waiting in line.

SiteLock