5 Tips to Becoming a Tech-Savvy Accountant

Becoming a tech-savvy accountant is essential and a wise move. It’ll amaze you to see lots of opportunities available for an accountant. The opportunities ensure that the future of the accounting profession not only depends on the numbers they deal with but the ability to attract talent to stay relevant and competitive with the trending technology. Technology makes accountancy practices user-friendly for staff, and clients, and eliminates most of the fixed costs involved in running the practice.

So the question arises, are you meeting your client’s ever changing accounting demand? If no, here are a few tech-strategies and recommendations to get there!

  • Don’t Miss-Out on Opportunities:

You will have a better chance of doing better when you invest resources in learning new technologies. Any company that doesn’t invest misses out on opportunities to increase their financial worth. You need an investment that will ease the stress of manually entering of the accounting balance and collecting a box of receipts from your clients. The loss is always higher when you never invest.

  • Prioritize Customer Experience:

At Urbansoft, we believe customer experience is top priority. That’s why we make sure that customers have good understanding of the accounting solutions we provide. This includes customer services, processing of orders, project delivery, follow-up, sending acknowledgments and continuous product improvement.  By doing so, we provide better-satisfied experiences, control, and choice across industries.

  • Seek Expert Assistance:

During the course of helping our clients with new technologies, we notice many common challenges they experience with the same. It’s okay to experience such at first, and after seeking help, you would become a pro. However, this has to be a continuous effort, often you need to adopt a different perception to use new technological innovations and avoid the risk of not adopting it.

  • Start within your Budget:

To get started, figure out where you are now and what you value. If you don’t know which course to take, perform a financial assessment. Your present financial state and goal can give you a clue about the software you need. Note that our solutions can help you decrease expenses as well as balance the same with savings.

  • Partner with Solution Providers:

Have you considered partnering with an accounting software vendor? By saying this we mean partnering with a vendor who regularly incorporates users’ feedback into the development process with a structured approach to collaborating and prioritizing their ideas. This is an essential part to running a business, as it plays a valuable role in helping the management provide the best to the clients whom they value.

Accounting has never been easier. With a complete audit trail and full visibility, you are in control of your accounting. Therefore, seamlessly connect your entire enterprise; and your accounting staff can focus their efforts on analysis and follow-up, rather than data entry with fitted solutions.

Find out more about how to improve your businesses, contact us today!

Why chose ZOHO CRM?

It’s hard to keep track of all the business touch points and interactions mainly for an organization dealing with a large volume of clients. One way to keep customers involved in your products and services is by understanding your interactions with them, where they took place and improving the same. To cater to all customers, why not utilize all the tools and information at your disposal?  That’s when ZOHO CRM comes into play. This had served many businesses in closing more deals in a smarter way.

ZOHO CRM – What does it Do?

ZOHO CRM is a unique and powerful suite of software that helps run your entire business, brought to you by ZOHO in partnership with Urbansoft. Its features are smart in the sense that it lets you and your team manage multiple business touch points such as reaching out to prospects at the right time, engaging them across all channels, increasing sales, and minimizing time.

Why chose ZOHO CRM?

  • Customer Emails in CRM:

With ZOHO CRM, managing multiple customers’ emails can be brought under your control.  It enables you to know when prospects responded to your emails, allows instant replies, get immediate message alerts for deals, display multiple contacts important to you, projects on-demand deliveries, adds follow-ups, and keeps needed records.

  • No Hidden Cost:

No hidden costs are connected with ZOHO CRM. Note that what you pay for is what you get, which includes complete features of the software.  All prices are flexible and you have the options to pay either monthly or annually. Its cost is affordable as you can just get what you need now, and add more features when your business expands.                             

  • ZOHO Mobile CRM:

Whether you are on a trip or in a remote area, your clients and business aren’t left behind. ZOHO’s Mobile CRM is designed to allow you to access customers’ data and attend to them efficiently from your smart mobile device even when offline. 

  • Decide your Needs:

ZOHO CRM is made flexible to suit all types of businesses. As a result, no matter how eccentric your company is ZOHO CRM works in line with you. The most interesting part is that the software can be customized to suit even the most difficult needs between clients and your business. You can also keep what is needed and remove what is not. It’s your choice!

  • Everything Is Automated:

Switching from several screens just to make one decision makes projects knotty and hinders progress. ZOHO CRM links everything onto a single place to keep businesses organized and easy to operate on.  For instance, both external and internal business activities are integrated into your CRM for easy access such as marketing, selling, analyzing sales performance, and staying in touch with customers.

uCRM is one of the best tools provided by Urbansoft. The main concept of uCRM is managing and maintaining an excellent relationship with customers. uCRM enables users to obtain a 360 degree over their customers and various functions such as managing contacts, tasks, organizations, pipelines, reports, and various other customer related functions depending upon customer requirements.

Find out more about uCRM by visiting urbansoft.co

 

Is RFP the best Idea When Purchasing HRIS Software?

It’s true that RFP makes HR software purchasing process a lot easier. Yet the same is misleading in determining exactly technological solutions right for a business. In most cases, the intricacy of a project may cause one to go for RFP, but reasoning on at its many cons may be off-putting.

 What is HRIS RFP?

The process of drafting a request for proposal for purchasing anHR software is termed request for proposal. During the process, customers’ bidders review the solicitation and submit their opinion for determining the best solution for a company. This process isn’t always the best. Here are a few reasons behind the same.  Read on!

  • The Business Requirements:

It’s unfeasible to fully agree on a business end-to-end functionalities or requirements at the initial stage of purchasing HRIS or any other HR software. With this good reason in mind, it’s easy to see why so many companies deploy HRIS systems, not on the basis of RFP. Changes or adjustment may occur during the implementation process to suit the exact needs of entire departments in your organization.

  • The Vendors’ References:

Prior to accepting any vendors’ references, ensure it can address the specific needs of your business, and not show a list of features and functions that will not suit the business. No one is disputing references, but it has to be done and used at the right time. At the RFP stage, both the vendors and the clients are not equipped with the right information yet. This is best presented during the evaluation process.                                          

  • Cloud-based HRIS are Configurable:

Most modern HR software solutions are configurable in nature. That means you can adjust the system to suit your organization’s cultures and goals. A highly configurable, cloud-based HRIS product enables organizations to take their HRM online and speed up HR processes. When it comes to vendors determining specific system features, they are most likely to give yes or no answers which aren’t based on facts and may not suit your plans.

  • The Total Time:

From the start to finish, the time can’t be ascertained as it takes an effort to create, dispense, assemble, read, and evaluate all the responses carefully to short-list the best. If you decide to go on with RFP, spend adequate time to qualify the document presented, for this will prove a remarkable investment; besides, it helps to select the best organization that genuinely delivers an outstanding solution to their clients.

  • The Price:

Good plans allow the HR software vendors to tailor the features of the software and requests of the company only in estimation. But both implementation and training cost is difficult to ascertain in details with an RFP. Requirements in most cases change as you go through the evaluation process making implementation costs change from the cost estimated at the initial stage.

uHRMS is a product from Urbansoft which helps to revolutionize your workplace, automate repetitive and time-consuming tasks associated with human resources management, and frees up some of the company’s most valuable employees. It also allows the focus to shift to culture, retention, and other highly impactful areas. This can be used as a stand-alone application depending upon customer requirements. Give us a call and we can help you work things out. Contact us

How to Build your First Mobile App –Beginner’s Guides

Building a mobile app for the first time comes with lots of challenges. You will no doubt have many questions to clarify from experts to develop a successful app.  With most app ideas, many prosperous corporations made terrible decisions all the time, and got back on to the right trail after learning from their failures. If you have an idea and are looking for practical steps to turn your app idea into reality, then you’re reading the right blog. This will help you develop a well thought-out app that connects potential customers in tons to your business instantaneously. Intrigued? Keep reading!

  • Understand your Market Niche:

Whether for Android app or iPhone app market research, the foremost is to identify your market niche. Then, understand what your competitors have been doing in the market. Analysing different client’s feedback goes a long way in deeply understanding the market, its gap, and its exact demand. From the market information collected, make excellent decisions in relation to design, development, marketing, and the app’s business.

  • Define the Core Functions:

This has to do with the mobile app features in connection with business needs. Building a good app doesn’t always necessitate the all-in-one app. considering your app users, build just to suit your needs. Notice that merging all features in your mobile app may end in confusion in the long-run as a starter. Make the design simple with an easy-to-use means of navigation. In a nutshell, take advantage of the unique features. 

  • Sketch your App:

Sketching your app helps you relish the simplicity of each stage of the activity. If you have an idea of the app you want to build, try a rough prototype sketch using pen and paper prior to contacting the app developer. You could also use a blueprint in the iPad app to sketch an app to make something that looks like the final product. Or use some other tools, and this varies based in preferences. This process will really help in explaining your specifications clearly to the app developer.

  • Design the Database:

The next stage after planning out every possible scenario is to design your database. Start by deciding various aspects of the system that are critical enough to include in the model. Include all that is necessary because a perfectly structuredand designed database provides you with access to up-to-date needed information in the future. If you need to manage customer data, content, organize inventory information, or keep track of your business contacts, ensure you add the same.

  • Test your Design:

To avoid spending a ton of time and money developing your app, test every stage of the design to identify possible mistakes at the earliest and fix them up. How about testing the friendliness of the app? You could look for friends to participate in a usability test. Observe each of them while they use them and also ask their experiences in using the app and fix issues if any.

  • Develop & Test your App:

If your design looks perfect, then it’s time to hand it over to the development team. With the ideas experienced so far, collaborate with both designers and the development team to ensure that they incorporate every facet of the app’s functions and then do the testing.                        

  • Launch your App:

Before launching the final product, launch a beta version of your app to understand the users’ experiences toward the same. If everything is working fine, launch the product to the masses. Ensure you market the app online and offline to pull shoppers globally.

Urbansoft’s strategic action plan for application design & development include collecting requirements, analyzing product vertical, researching competitors, interviewing users, auditing existing analytics, making note of cases, engineering & designing recommendations.

To check out our affordable app packages prices, visit our  website.

 

 

 

7 Outlines to Transform Organic Leads into a Customer

On the whole, the motive of every B2B or marketer isn’t just to generate leads but to make sales. Although the strategy is the fastest means to get people locally and globally to find your business and buy, yet, if you visit many businesses pages today, a lot of resources are invested to generate tons of leads, sadly only a few or none is converted into sales.  Isn’t that a big challenge?  If the situation is the same with your business, the following scenarios can help you to convert your organic leads into customers successfully.

  • A Sense of Urgency:

 In marketing, there’s a number of ways to build a sense of urgency for positive change. When you figure out how it works in regard to prospects and team, converting customers can occur with the tap of your fingers.  A sense of urgency is the act of telling your target customers or team to act promptly, unfalteringly and without delay. A failure to act swiftly,could result in opportunities being lost. Using a loyalty programme, or scarcity strategies like limited stocks remain, prices soon to rise, offers soon to end, and etc could improve your buyer’s buying decision.

  • Qualify Sale Leads:

 Bear in mind that not all leads are saleable. However, stop wasting your resources on leads that won’t bring a return. Preferably, direct your efforts sensibly towards customers that are interested in obtaining your products or services. You don’t have to be a marketer to understand a few key metrics about your sales funnel but understanding how it works is the prime.

  • Recognize the Setback:

 If your employees are proficient in leads conversions, there is a good propensity to convert most of the leads if not all. Aside from the above, how to collaborate with the leads is yet another problem that needs attention. A problem lead analysis tools can help you to reckon is how the lead’s problem is impacting your Social ROI.

  • Add Value to your Business:

Build value before giving a price.  Value-added services are worth paying for, leads to customer satisfaction, with a good brand image.  This value shouldn’t be limited to your products and services but others like training your employees from time to time on new conversion strategies, highlighting pertinent customer testimonials and reviews and ensuring a good look on your website. This helps to create trust and confidence in customers.                       

  • Create Tailored Content:

Develop and organize all your content to reach out to all prospects. To do this, organize your content by type, readers’ interest, topics considering the preference of each of your target lead. A customer that reads and loves your content will always come back for more.

  • Make Purchase Easy:

 Make customers understand what you do and secondly, make it easier for them to do business with you.  Ensure that signing up to complete payment is made as easy as possible. Clicking and navigating your page options shouldn’t be an issue, minimize form filling, simplify product demos, easy contact, cut out the jargons, etc. Note that customers may skip the whole purchase and buy elsewhere if the payment process is strenuous.

  • Track Everything:

 Track all conversion processes from the start to the end so as to confirm a list of problem-solving options and set criteria for evaluating conversion activities. Without a measurement system, you can only guess at your sales conversion rate which isn’t the best. Measurement systems enable you to focus more on lifting your standard performance using better sales techniques as well as the key factors that impact sales more positively.

For nearly a decade now, Urbansoft had been working to benefit as many business owners as possible. We work through conversing, connecting, collaborating and creating holistic strategies that are catered to suit each platform. Using Social+ technology, we identify new audiences and opportunities. We increase engagement opportunities between your business and your audience.  Contact us for more information.

 

How to Market Your Business on LinkedIn Efficiently?

Marketing on LinkedIn can help you build strategies on a dimension that suits your business needs and objectives to generate leads, build brand awareness, establish a strategic partnership, and engage target customers. Even though LinkedIn offers several marketing opportunities for every sort of business to expand its reach; choosing the right ones that could be suitable for your company, could pose a range of challenges. Here are a few tips to market and advertise your business on LinkedIn easily and effectively, to help reach maximum potential customers.

  • Create a Killer LinkedIn Profile:

Typically, profiles are where first impressions are formed. To build a LinkedIn Profile that gets you noticed, at first sight, use a professional image, make your headline stand out, use bullets to highlight the points, add images or documents to your achievements, and keep your work record relevant. Don’t forget to use status updates to share relevant brand content, and ask the public for recommendations. This helps your viewers to check out your company’s page and help them understand more about you.                  

  • Define your Audience & your Goals:

An update that aligns with your marketing goals and target audience’s needs, receives high engagement in no time. To achieve this, start by outlining well-defined goals and objectives that are easily understood by your marketing team. This may need to be fine-tuned at the end of the exercise to suit your next marketing aim. With your goals and objectives in mind, define your target customers and channel your brand towards their needs.

  • Optimize for Search Engines:

Like every other social media platform, organic content when optimized for search engines presents an opportunity to consistently get your product and service in front of the right audience when online. A well-optimized company’s LinkedIn page enables them to gain visibility with people searching for a particular brand. Seek assistance from SEO experts if you need one.

  • Add Company Page Followers:

Prior to adding followers to your LinkedIn page, ensure that your company page is up and running fine. It must be supported by visitor’s wants and needs. When the audience’s visit and receive satisfaction from information on your post, you are most likely to retain them. Attract customers and other key partners to become followers. Encourage your employees to share your posts as well.

  • Use Paid LinkedIn Content Ads & Sponsored Updates:

Did you know that delivering engaging ad-content to the right audience is the backbone to any inbound marketing strategy?  Sponsored content allows you to promote your service or product directly via LinkedIn feeds of the professionals you want to reach on the platform.

If you are trying to make it to the top within a short span of time without investing much, SMM is the way to go. When people say “Social Media”, the mind quickly diverts to Twitter and Facebook, unlike what everyone thinks and says, these aren’t the only two platforms available, and there’s a lot more to social media than you know it.  The key to running a successful social media campaign is finding the right platform and ways to connect with your key customers. Contact us now!

How to Utilize Microsoft SharePoint to the Fullest?

SharePoint has essential features suitable for all sorts of businesses. There are a lot of tasks you wish to perform easily and quickly as possible to avert delays in delivering your clients’ projects.  Its unique tools can be modified to meet all the business and cultural needs of your organization. SharePoint Services leverages a desktop friendly approach to help you execute your complicated tasks successfully.  If you’re contemplating on employing Microsoft SharePoint, don’t go into it straight away. But before that, let’s learn its entailments to enable you to utilize its features to the fullest. Here are facts to ponder on.

 

  • SharePoint Simplifies Traffic Distribution:

Using an exchange server to manage your email traffic is tedious and slow-paced. Microsoft SharePoint can simplify your email traffic distribution. All you need is to create a single SharePoint site group for receiving exchange traffic and allow the system to do the rest of the work.

 

  • SharePoint Integrate Bot Connector:

Microsoft presents about 24 bots with diversity functions that enable users to leverage productivity. For example, there is T-Bot that can answer your team’s frequently doubts. If you integrate a chatbot on your SharePoint bot connector, your team can connect to all your social platforms like Facebook, Twitter, Web chat, Skype, and slack easily.

  • SharePoint Collaboration Solutions are Scalable:

Microsoft SharePoint renders a collaborative solution toolkit that allows you to utilize the full depth and breadth of Office 365, inclusive of other tools such as Excel, OneNote, Word, Planner, PowerPoint, Delve, SharePoint etc.  Using appropriate tools, create sites for your team to perform other collaborative functions of your business.

  • Its Sites are Highly Customizable:

SharePoint platforms are opened and invite customization. With SharePoint, you can customize your sites using the browser’s supported tools and applications, engage in remote provisioning called site provisioning pattern, use SharePoint add-ins and third-party apps found in the SharePoint store, also, use custom app development using development tools.

  • Enables a Vital Storage System:

SharePoint server products can manage your metadata centrally and organize them in a manner that best suits your business. You can also create search arguments to enable you to organize your organization data dynamically and to generate document storage for retrieval and transportation of information from one server to another.

  • Mobile Audio & Video Calling:

Audio and video conferencing enable cross-department collaboration. There are features for both Android and iOS in Microsoft SharePoint which allow your team to interact in real time with each other as well as your clients across the globe. This can empower you in scaling and supporting many project sizes of your firm.

  • SharePoint Security Model:

Security is the primary area that maintains the integrity of an existing system. That being said, your organization information ought to be secured all times. SharePoint is implemented using a highly secure environment with progressive audit, data protection, governance, and compliance features when you use any of Office 365’s platform services.

Utilizing Microsoft technology, Urbansoft has delivered collaborative working solutions which enable employees to work together, share ideas and support a unified environment. Products such as SharePoint, Office 365 and Skype for Business can be customized to suit your business requirements, whether you are looking for a platform to store content and share ideas, or to improve communication between colleagues. Contact us for further information today!

 

 

 

How to Reduce App Development Costs?

The cost of developing a good and customized app depends on its functionality, type of the project, app requirements, and other factors related.  Nevertheless, whatever your app demands are, assigning your project to an expert team is the back bone to meeting your specifications, including the cost involved and the market standards. This requires maximum effort from the development team.  If you’re a young developer or a client needing an app to be developed, here are a few tips that could help you.

  1. Conduct a Research:

Research help provide recent know how of the industry and helps you plan accordingly. Prior to developing your app, perform a research and gather information about the app understanding all it takes to develop such an app along with the documents required. This will help you to position your user needs accordingly and develop and app that meets specific needs saving you time and money on development costs.

  1. Employ Expert Developers:

 The perfect way to hire good IT software experts is by browsing through their previous client reviews and recommendation online. Understand the firm’s kudos and rankings that they had generated over tome. If you find them competent and trustworthy, entrust your project to them and have nothing to worry about.  Getting a good developer will not only provide you the best quality work, but also reduce the cost of development as they know the best way to crack the cost.

  1. Develop based on Priority:

 We always advise our clients to develop their apps based on their business requirements and add extra features as their businesses expand.  Doing so will not only help you avoid accidental expenditure but saves you money for your next project. Take for instance, when developing a mobile app, you don’t need to develop everything in mobile. But do so based on the present specific needs of your target users, most especially when your product is new in the market and you’re not sure of the degree of sales at the initial stage.

  1. Monitor & Supervise:

 Ensure the development process does not stray from your client’s goals and objectives. Communicate with your development team and review each and every stage of the development. The earlier mistakes are rectified the better. If any error gets rectified at the end of the project, the app has to be redone and will result in additional cost.

  1. Maintain Consistency:

Inconsistency results in increased costs during development of an app. To avoid the same, ensure that you are stable with your requirements. This makes planning ahead very essential. Adjusting features during the process will generate extra costs.

  1. Select the Right Cross-Platform:

Working on multiple platforms is one of the biggest challenges that app developers face today. Moreover, when you have a skilled developer, using cross-platform mobile app development tools helps the development process to be effective, faster and easier all which would reflect on the final budget. Never neglect the quality of your app as you cut down your development cost.

At Urbansoft, we have an experienced and dedicated team of IT professionals who work closely with you in order to understand your business requirements, and utilize an appropriate technology to get you the best services for your esteemed business at a minimum cost.

 

Why Give Importance to Online Marketing?

Online marketing includes SEO, SEM, Email Marketing, Content Marketing and Social Media Marketing. The lives of many brands has changed for the better as a result of digital marketing. This is as it happens to be the fastest way to get a hold of a desired customer. Below are some reasons why you shouldn’t take your eye off digital marketing.

  • Online Marketing is Inexpensive: Online marketing helps you breathe life into your pockets. If you have tried marketing a product through a retail outlet and then probably online, you’d see the difference in the money spent. While hitting the market at a physical retail outlet the costs implied for that of property maintenance and rental is by no way low-priced in comparison with online marketing. Besides this, there’s the pressing situation in which you have to stock up the shelves and windows of the store with the product to meet a positive shopping experience for your customer. Using online marketing you can lower your inventory costs, and allows you to order stock in line with demand, instead of ordering it in anticipation of demand.
  • Online Marketing Offers a Customized Advertising Approach: Online marketing helps you personalize offers based on customer requirement gathered through their online shopping history. This results in better conversion ratios as they are targeted offers placed on customer interests. This information can be gathered by careful study of the webpages visited and product information collected by potential customers. Besides this, there’s another trick up your sleeve that you can put to use, i.e, cross-selling campaigns. Using cross-selling campaigns planned based on information collected from tracking webpage visits, you hit the nail on the head where customer engagement is concerned. This results in a BINGO! as your customer is cornered into buying the item on sale. Why struggle to make a sale, while you can lure customers and influence them to buy from you. (I wish I had an ‘EVIL SMILEY’ to put here ;))
  • Helps Reach More People: With the invent of the Internet and other technological gizmos, the aspect of time and location has definitely diminished. With online marketing, there are no barriers in relation to distance and time. Who needs to go local when you can go global? Now sell products and services in local areas and beyond through Online Marketing. With this widespread reach, you get to market to a wider audience within the country and abroad.

If you are looking for experts who can make the above happen, Urbansoft works with a team of Digital Marketers who specialize in SEO Services, Email Marketing, Content Marketing, and Social Media Marketing. Contact us today!

4 Simple ways to Use Affiliate Marketing to Make Money Online

While looking for better ways to make money, affiliation marketing turns out to be a good option. By using affiliation marketing, you have various opportunities of promoting many businesses beyond your reach. For better understanding, let us take a closer look at what affiliate marketing is all about.

Affiliate marketing is a type of marketing through which you are paid a commission for helping firms to generate traffic for their business. Through this method of marketing, you don’t need to sell any product or services. All you need to do is link a product or service to your site or third-party sites, to help redirect visitors to their products and services. Each lead you acquired by a link from your website, you earn money. Here are 4 easy ways to get started!

  1. Build your Website: The first step you need to take is to create a website. With a website, you have opportunities to link to the products or services you intend to promote. For a start, you can start with a simple attractive affordable site, which can be improved in time.
  2. Choose a Brand to Promote: While choosing the product or service to link to, ensure to select thoughtfully. Picking numerous brands may put you in the state of confusion, which may end in an awkward promotion along the way. Avoid being Jack of all trades and master of none. Select a few brands that can win you the market. Conduct a thorough research on these products to check the level of their demands. Then select wisely.
  3. Use Different Sources: To generate tons of traffic to your advertiser site, don’t rely only on your site. Post your ad link on different traffic sites to enable you to promote products all at the same time. The more traffic you generate, the more the ranking quotient is added to you.
  4. Use Relevant Content: The best way to promote these products or services is by posting valuable content for your visitors to read. The content should be constructed based on the likeness of the audience you’re targeting. Include the story of the brand you are promoting. Encourage them to click on the link to see more on the website. A fresh blog must be posted frequently to give your customers a fresh picture of your products or services.
  5. Optimize your Blog: With the aid of search engines, you need to optimize your blog so that it can be easily found by visitors. Seek the backing of Urbansoft’s expert team to take your business to number one in the ranking of Google’s search results.

At Urbansoft, we create search engine friendly designs that do not drown you in a sea of your competitors. Using unique SEO skills, we make sure your site(s) rank high and reach the top of search engines. Being custom designed that are also responsive, we additionally incorporate sophisticated designing proficiency on discussion with our team of SEO experts.

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