Designing a Rocking Website!? – Web Designing Criteria to Consider

In the field of web designing, finding a skillful web designer can be challenging at times. Although there are many website designers in the market, not all are capable of delivering the best for you. Down below, we have discussed 6 essential qualities of a web-designer/ designing firm that can help rock at your business. Considering these few areas could help you achieve a better understanding of the team before entrusting your project to them.

These are a few areas to check on before you start working on a design or re-design of your website. Now let’s get started!

  1. Adequate Experience:

The developer must have ample experience not only in web-designing but also in your core industry, or any other industry-related to yours. Why? When they have experience in your industry, it makes it easier for them to achieve success in your project.

  1. Website Maintenance Services:

Unlike many other companies, Urbansoft offers continued website maintenance based on its client’s needs.  We ensure that your website is always up-to-date and your project stays within your budget.

  1. Affordable Pricing:

No one wants to spend more than what is required in any area of the market. As we know that web-designing prices vary from one company to another, quality of their services also does play a part. The point to carry home here is; to look for a web designer who is capable of designing the best website at the right price. The website must be engaging and attractive to its viewers, as no customer likes visiting an unappealing website.

  1. Strategies & Methodologies:

Another factor to consider, is to acquire an awareness of the procedures and approaches that the team would put to use to design a rocking website. Without a strategy or method in place, it can be hard to determine what will work for you and what will not. This can eventually lead to frustration. Also, understanding the way they work will help you identify the team’s strengths and weaknesses before they start handling your project.

  1. Wider Portfolio:

Employing a start-up web-designer is a nice approach, as this gives them room to improve, but this can also be challenging to you as well. A move such as this can be described as a gamble, you could either win or lose! Young web designers may have a unique talent or a flair that has diminished in their senior counterparts. The aspect to consider here is, to avoid gambling and to head straight to the experts who carry a detailed portfolio of their experiences with their customers. This will upsurge the probability of achieving an impressive website.

  1. Other Services Involved:

When looking for a web design firm, the chances that they provide other services are also possible. This may also include content generation, SEO facilities, SMM campaigning, and more which could facilitate the growth of your website for the present and the future as well. Turning your project over to a firm than to a rookie or a solo-web designer could make all the difference that you need.

3 Reasons Why a Custom Logo Design is Gold For Your Marketing

A Custom Logo Design is Gold For Your Marketing: 3 basic reasons why its GOLD to your business.

If your business is planning on building a solid brand image, hiring a professional brand agency is essential. You can damage your brand by hiring an amateur to create a logo or doing it yourself. It’s important you seek a professional brand designer to create a custom logo that is professional and unique. Here are three extremely important reasons why a custom logo design is so important over a non-professional cookie cutter logo more so than ever in 2014.

 

1-Making the right first impression

A custom logo design by a professional with design experience is key.  A professional creative graphic designer knows exactly what your business image needs. A knowledgeable agency conducts a marketing analysis which typical includes: researching your industry, competition and target markets. This information aids the professional logo designer with the right tools to strategize the design, colors, and other visual elements such as symbols or fonts to best represent the services, quality, and culture of your business. With the right color scheme, composition, and balance, your business can make a great first impression. Needless to say, a logo design without these basic fundamentals can create the image of a company, without any direction seeming obscure and will suffer greatly when attempting to advertise and market the business.With a professional brand created by a customized logo designer, you can create a powerful brand that will appeal to your specific target market. Making the right impression is especially important if you are a new company, as it will give you the right head start and work for you during advertising strategies.

2-Defining your brand with a unique design

When you hire a professional agency or logo designer to create you a customized logo designed to you specific creative brief. Potential customers, clients, partners, and stakeholders commonly associate businesses with their logos and with a memorable one, you are more likely to remain in the mind of your potential consumers. With an attractive and easy-to-remember logo, you can give your customers a unique experience that helps them differentiate your company. If your logo is unique, it will grow organically and customers will begin associating your brand with a positive experience.  In addition, you won’t run into a competitor with the same logo as you. This occurs more frequently than not online today.

3-Targeting the right audience

Any experienced customized logo designer will tell you that the target demographic is very important to your company logo. Depending on the niche and nature of your business, your logo must be designed to appeal and target your customers. For example, if you sell soft drinks, pastries, or other food items, the color of the logo plays an important role. On the other hand, using brand strategies with less color and more focus on fonts work well for more serious services like insurance, legal, or medicine. Colors play a very large part in the logo development process. Choosing the right colors that ignite and stimulate your potential target markets is critical to the success of your business. You must first understand the psychology of the viewer and guide your customized logo designer on the image you want to portray. Creating an effective logo is also associated with using the right lines, colors, and compositions, which help to showcase your company and make it stand apart in the ever harsh competitive markets of today.

Difference Between Adaptive Design and Responsive Design

Web Designers and Developers would create a Separate, watery mobile version of a site specifically for smart phone users. As of now we are moving away from the m-dot sites which will constantly changing screen sizes of mobile devices, and moving ahead with a one-site approach.

This one-site approach is like: one website that works on ALL mobile devices, not only with the available cell phones right now,but also works on devices that are not even available yet. This approach will help improve search engine rankings.

TWO FLAVORS:

  • RESPONSIVE
  • ADAPTIVE

Both approaches are different but will results in same. Whatever you choose, either responsive or adaptive design, in the end the website will function the same.

                                                RESPONSIVE VS ADAPTIVE DESIGN

This adaptive design comprises of many site “designs” or Layouts.  In adaptive site the size of the screen one can view it, will determine which of these layouts you view when you navigate. Views on an adaptive site are different when compared from screen to screen, on your laptop and desktop, this can be identified when you drag the corner of the browser which enables you to see different break points when there is a transition from one layout to the other. By shrinking the browser window you can clearly view the breakpoints.

Adaptive design is to preferred for that it won’t require a complete redesign of the current site. Sometimes its available to pick the current site design to adjust it for the other layout sizes that are in need. By using this design one website will look and function enormous both mobile devices and desktops. Nowadays adaptive design is a remarkable match.

RESPONSIVE DESIGN

On the other hand, responsive design is little different methodology to make a website to view in all devices. This site is built completely flexible design using percentages on a fluid grid.

Note: Simply take a look at sites like Disney or Boston Globe from your desktop or laptop.

By dragging the corner of the browser to shrink the size of the window, you can view how the texts and images are responding instantly to the changes in the browser size. The fluid grid design of responsive allows the website to be viewed perfectly on both desktop and cell phone screens.

 WHAT WILL YOU PREFER???

      RESPONSIVE OR ADAPTIVE DESIGN…….

Both will perform the same scenario to make sure that your site is view able on both mobile and desktops by using one site.  Both designs will give the same results worth of the investment.

Suppose we have to pick any one design, our first choice would be RESPONSIVE DESIGN, due to the flexibility of the design across all devices.

Are you ready to make your website mobile friendly? Contact us for more information about the benefits of both responsive and adaptive design.

Get in touch with us!

Big or small, we’ve got a solution when you need it. Our advanced service and support tools provide step-by-stepinstructions without being put on hold or waiting in line.