If you consider a biography as insignificant piece of content, you’re wrong. Note that review bios on your website and social media tell your viewers about you, what you do, your worth, and your expectations. As a marketer or a writer, you might want to showcase your success from time to time to pull in more customers to your work. For this reason, a professional bio is one of the most essential marketing magnets that draw people to you, predominantly online. Whether you’re writing a personal bio, one for a business or for a job-related on social media platforms, websites or elsewhere, here are step-by-step guides.
- Gather Information & Inspiration:
Constructing a perfect bio, centres on what you are. To ensure you deliver what your readers would crave for, gather information and thoughts before writing. Understand your audience’s needs, your current position, and goals your audience could achieve through you and lots more.
- Create Online Platforms:
A professional bio can be posted on your personal website, cooperate website, industry blog byline, personal blog, Facebook business page, LinkedIn page, and Instagram page. The length and tone of your bio depends on the platform you’re using. For instance, Instagram permits not more than bio space of 150 characters.
- Start with Your Name:
Your name or business name should be written clearly at the start of your bio for easy identification. Why? Anyone seeing it can easily distinguish who you are, and what you do, even when seen on other platforms. An example is, Urbansoft Technologies LLC a computer company in Bahrain.
- Share your Offers:
Share what you do or what you want your clients or employers to know you for. If you’re a digital marketer, state your offers with keywords that people commonly search for. Examples, SEO Consultant, Content Writer, and a lot more you do.
- Share your Achievement & Values:
If you possess a lot of professional accomplishments, crop them down to the recent and most valuables ones. If you’re a job seeker, don’t forget to include where you went to school, your awards, what, and where you published your thesis and so on. Remember to state why employers need to hire you or work with you.
- Add Link to your Bio:
The purpose of a link is to direct your audience to other platforms to learn more about your product and services. It can be a link directing them to your business sites, or a link directing them to read your blogs; this depends on what you do.
- Add Humour to your Story:
You can end your notes with something funny to show your audience that you are social. Simple funny jokes or quotes are sufficient to cheer up your readers for the day. It’s advisable to add humour related to your work.
At Urbansoft, we work at a mission to provide small to large sized businesses with digital and traditional marketing strategies that help them increase brand visibility, generate quality traffic, digital presence, and leads and in turn bring significant ROI and improved revenues.